The Rebelle story

Meet
our co-founder!

Meet
our co-founder!

Hello, I’m Céline! I’m the co-founder of Rebelle.

When I was younger, I had an unhealthy relationship with food. I didn’t allow myself any treats and deprived myself a lot. That only made me want to overindulge in sugary treats even more — especially sweets!
And you know the negative effects too much sugar can have on our health. It was a vicious circle.

One day, I decided to tell my partner about this project (he’s a huge sweet lover too 😅). Very quickly, it became our project.

That’s when our rebellion began! At first, I spent hours in my kitchen testing recipes, with one obsession: creating sweets that tasted just as good as the classics but were much better for you.

Today, we’re really proud to offer you sweets with no added sugar (containing only naturally occurring sugars), a Nutri-Score A rating and, above all… DELICIOUS flavour.

We can’t wait to hear what you think of REBELLE and for you to join our rebellion!

Say no
to restrictions

We live in a world where we’re told we need to have a certain body type and that some foods are bad for us.

We’re here to show you that looking after yourself doesn’t have to mean restriction or deprivation.

Now,
let’s enjoy ourselves

We believe you can enjoy sweets just as you enjoy life: to the full!

When we make smarter choices, our lives change for the better. We think it’s time sweets caught up.

Welcome to a world full of sweetness and magic, wheretaste is our top priority.

Try our sweets

How it all began!

2021

I make sweets in my own kitchen and try out loads of recipes!

2022

We launch a crowdfunding campaign: 
and reach 1,700% of our original target!

2023

Every media outlet wants to talk about our delicious sweets! (M6, Europe 1, C8, Libération...)

2024

REBELLE becomes the leader in sugar-free confectionery in France!

2025

And there are lots of new things to come!

Over 100million

We’re so proud to have helped you cut out over 100 million grams of sugar by choosing our sweets instead of industrially produced ones since 2022!

“A revolution in the world of confectionery”

" This Halloween, there’s no need to fear cavities with Rebelle sweets with no added sugar"

" This week’s woman of the week is Céline, a revolutionary sweet maker "

" Sweets with no added sugar, made with natural colourings — it’s now possible! "

“These sweets literally taste the same as sweets packed with sugar”

A fun,friendly team!

Our team is full of sweet lovers! We champion a passionate, diverse and high-performing team of pioneers on a mission to reduce sugar consumption.

Discover our sweets

Join the Rebellion!

@rebelle.france